Once having defined, together with the company owner and directors, the specifications, the precise content and objectives of our mission, we propose you, depending on your requirements :
- to realize your EXPORT AUDIT
-Internal export audit : Analysis of the Strengths and Weaknesses of your company
-External export audit : Analysis of the market environment, of the Opportunities and Threats (Risks) of the foreign markets targeted
(SWOT method). Determination of your Key Factors of Success (KFS)
- A MARKET & FEASIBILITY STUDY -
Analysis of the market « market insight », of the competition, of the demand for your products, of the four criteria of marketing mix,… which will enable us to define strategic recommendations
- To define your EXPORT & INTERNATIONALIZATION STRATEGY and your « EXPORT BUSINESS PLAN »
With an estimation of your export budget, turnover on export markets, return on investment (ROI) and of the corresponding calendar
- COMMERCIAL, BUSINESS DEVELOPMENT
(prospecting, operational business development, follow-up,..), depending on your organization and on your requirements as externalized Export Manager of your company
- to look after YOUR COMMERCIAL & TECHNICAL PARTNERS
(agents, distributors, key-account customers, franchising, sub-contractors, licensing,…)
- to set up YOUR LOCAL SUBSIDIARIES, to recruit your local commercial & technical managers,…
- to set up YOUR DISTRIBUTION NETWORKS
- to build up your customer data bases, to prospect customers by e-mailing, qualified & argued phoning, follow-up actions so that commercial results be achieved
- the FOLLOW-UP and MANAGEMENT of Export commercial & administrative activities, in partnership with your commercial & administrative departments
- to prepare your participation in exhibitions (stand reservation, commercial prospecting before the exhibition, planning of appointments on your stand, follow- up,…) and to represent you on your stand
- to be your interface with lawyers, based on a long term cooperation, now for many years, with lawyers, for the preparation of agency contracts, of general sales conditions, trade mark & patent registration,…
- KM / Knowledge Management for your activities, in the commercial and technological fields, widely used in prospecting activities
- TEACHING / SEMINARS ON INTERNATIONAL BUSINESS DEVELOPMENT
- on Export Audit
- on Internationalization strategies & defining « Business Export Plans ».
- on intercultural communication, in particular with German partners (in -- --German language on request)
EAQUE Développement often acts as Externalized Export Manager for small and medium-sized enterprises (for example for a 1/5 time, corresponding to one day/week), a solution well adapted to the requirements, in terms of organization, objectives and budget of SME's.
